Student Life: Creating Touchless Parking Experiences on Campus
The college experience has looked much different throughout 2020 and now into 2021. Many institutions remain virtual with students attending their classes from home, or even from their on-campus residences. Campus activities are extremely limited if even happening at all. Those that are happening have no crowds or are significantly reduced, from athletic events or […]
Come Fly Away: Innovative Parking Technologies for Airports
The COVID-19 crisis has had a significant impact on travel in the United States and worldwide. It resulted in a dramatic reduction in people flying domestically due to health and safety concerns. However, it has also significantly curbed international travel for the same reason, as well as because of numerous international travel bans. However, there […]
Innovative Parking Marketing: Attract, Retain, and Support Loyal Customers
One of the actions that parking owners and operators will have to take immediately once communities reopen is to find new and creative ways to attract customers – previous and new. Prior to the pandemic, many utilized innovative marketing strategies and promotions to bring in new customers, as well as reward their loyal base. Promo […]
Dynamic Pricing: Gain Back Control of Your Assets
For any business or organization, data is critical. It helps provide an understanding of the patterns and behaviors necessary to make essential day to day decisions, and utilize that information to best serve customers, maximize revenues, and identify and implement strategies to streamline operations. One of many opportunities to effectively utilize this information is with […]
Parking in the Cloud
We’ve all heard about “the cloud”. Whether it’s in relation to our personal electronics like our mobile phones and computers, or in the technologies we use in our professional lives as parking and transportation professionals, the past ten years or so have seemingly revolved around how to manage the information and data we store in […]
Analyze This: Analytics Applied to Parking Operations
Many parking systems today are set up to gather a significant amount of information from users through parking apps, monthly parking systems, beacon-based solutions, and more. But how can this information be used to help the operator enhance its operation and more effectively serve its patrons, while ensuring the safety and security of their private […]
