The college experience has looked much different throughout 2020 and now into 2021. Many institutions remain virtual with students attending their classes from home, or even from their on-campus residences. Campus activities are extremely limited if even happening at all. Those that are happening have no crowds or are significantly reduced, from athletic events or theater productions to graduations.

Of course, the reduced number of students, the lack of on-campus programs and events, and the limited if not elimination of the typical crowds of hundreds and thousands of spectators has had a major impact on parking on campus. Revenues have declined dramatically, and budgets have been cut. It will take months if not years to get back to normal, and the return to “normal” on these campuses will likely require the integration of new technologies to not only provide a greater feeling of safety, while keeping expenses low.

As mentioned in previous posts, touchless parking solutions are (and will continue) to be critical to providing parking patrons with feeling of safety and security in facilities. Further, this generation of students have the expectation to be able to locate a facility, enter, pay, and exit all through the convenience of their mobile devices.

ParkEngage Touchless Parking meets all of these expectations and a much lower price than other solutions. For a limited time, we are also offering our customers a free trial to test the solution before committing. Contact us to learn more, and check out our Touchless Parking video to see how it works!

The COVID-19 crisis has had a significant impact on travel in the United States and worldwide. It resulted in a dramatic reduction in people flying domestically due to health and safety concerns. However, it has also significantly curbed international travel for the same reason, as well as because of numerous international travel bans.

However, there is finally starting to be some light at the end of the tunnel. The development of a vaccine, as well as herd immunity, will hopefully kick start travel domestically and abroad soon.

Airports have of course been significantly impacted in many ways, especially financially. But as people begin to get back on planes, they will be coming back with a number of expectations that may not have been there before. One of those expectations is likely to be touchless parking. As will be the case with many parking facilities, airport patrons will likely prefer an entirely touchless parking experience that not only limits their exposure to surfaces, but also to other people. Not to mention the convenience of navigating their entire parking journey through the convenience of their mobile device.

Another way airports will navigate the post-COVID world is the effort to attract parkers to their facilities. On top of the reduced traveler numbers, ride sharing technologies like Uber and Lyft had already been taking a portion of their traditional customer base. However, people may now prefer the safety and comfort of their vehicle for the foreseeable future, especially if the financial benefits are there. Implementing creative marketing and promotional strategies will help to attract both their previous customer base, as well as a potentially new community of travelers who prefer to drive their own vehicles.

Check out how ParkSFO in San Francisco is implementing our Promotions solution into their operation to effectively serve their customers.